Intellectual property, a driving force of European competitiveness
To date, the European economy is characterized by abundance, in which a multitude of providers wrestle in a limited space. In order to succeed in this hyper-competitive, globalized and dense economic environment, the best strategy is to add value to a product that is differentiated by its innovative nature. This is true to both products and services. This is why intellectual property is one of the key factors of the European economic growth.